Inbound email leads Vs Outbound leads

 In marketing, inbound and outbound are two different strategies used to attract customers

Inbound email lead 

Inbound all about creating and distributing content that attracts customers to your website,email list while 

Outbound leads

About reaching out to consumers with messages and offers, like cold email send, cold call, cold out reach.

Inbound marketing is more focused on creating valuable content that will attract customers to your business, while outbound marketing is more focused on pushing your message out to a wider audience. 

Inbound marketing is generally considered to be more effective than outbound marketing because it is more targeted and less intrusive.